00986nam a2200241 k 4500001001500000005001500015008004100030040001900071041001300090049001700103052002300120056001500143082001600158100004800174245019200222260003600414300002000450502007700470653013300547950002100680963001700701965002600718KDM199109589  20180814113502910904s1990    ulk        AC 000   kor    a011001c0110010 akorbeng0 lEM821604fDP01a326.162b박198ㄱ  a326.162230 a658.8482191 a박광서,g朴光緖,d1956-0KAC20121493110a國際企業의 마케팅프로그램 標準化程度의 契定要因에 관한 實證的 硏究=x(An)empirical study on the determinants of marketing program standardization/d朴光緖  a서울:b高麗大學校,c1990  a151,17p.;c26cm1 a학위논문(박사) --b高麗大學校 大學院:c貿易學科,d1990  a국제기업a마케팅프로그램a표준화정도a결정요인aEMPIRICALaDETERMINANTSaMARKETINGaPROGRAMaSTANDARDIZATION1 a비매품b\7400  a무역학과  a국제마케팅전략