00939nam a2200277 c 4500001001300000005001500013008004100028020003100069035001800100041001300118049002800131052001700159056001400176082001400190245006900204246007600273260002700349300004200376504001700418650004600435700004300481700004800524700004800572900003000620950001100650KMO20061744920210625154634060516s2005 ulkad 001 kor  a8957611630g93320:c\25000 aUB200600318161 akorheng0 lEM3582694lEM3582695c201a326.16b6-58 a326.16240 a658.822100a마케팅 재무/dKeith Ward 저;e김재명,e조상욱 공역19aMarketing finance:bturning marketing strategies into shareholder value a서울:b아진,c2005 aviii, 473 p.:b삽화, 도표;c26 cm a색인수록 8a마케팅 전략[--戰略]0KSH20000252941 aWard, Keith,d1949-0KAC2006043644aut1 a김재명,g金載明,d1955-0KAC2015160021 a조상욱,g曺尙煜,d1968-0KAC20192186910a워드, 케이스,d1949-0 b\25000